Authoritative Google-Ads-Video Dump Collection - Pass Google-Ads-Video in One Time - Complete Sample Google-Ads-Video Exam

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Google Google-Ads-Video Exam Syllabus Topics:

Topic	Details
Topic 1	Explore Audience Solutions for Action Goals: This section measures the skills of Audience Analysts in leveraging audience solutions tailored to action-oriented objectives. It focuses on identifying and targeting audiences most likely to convert through video ads.
Topic 2	How YouTube Keeps Brands Safe and Ensures Suitability: This section evaluates the expertise of Brand Safety Specialists in ensuring that advertisements on YouTube align with brand values and safety standards. It covers YouTube’s mechanisms for maintaining brand suitability and protecting advertisers from inappropriate content.
Topic 3	Drive Action with Video Bidding Solutions: This part tests the knowledge of Bidding Specialists in employing bidding solutions that maximize action-driven campaign results. It highlights strategies for achieving high conversion rates through effective bid management.
Topic 4	Create Video Campaigns for Action: This section measures the abilities of Action Campaign Managers in creating video campaigns that drive direct actions, such as purchases or sign-ups. It emphasizes strategies for motivating audiences to take immediate steps toward conversion goals.
Topic 5	Discover Why Advertisers Choose YouTube: This section of the exam measures the skills of Digital Marketing Managers and focuses on understanding the reasons advertisers prefer YouTube as a platform. It highlights YouTube's unique features, such as its vast audience reach, advanced targeting options, and ability to drive measurable marketing outcomes.
Topic 6	Plan Awareness Video in Reach Planner: This domain evaluates the expertise of Media Planners in using Reach Planner to optimize video campaigns for awareness objectives. It focuses on forecasting campaign performance and maximizing reach effectively.
Topic 7	Grow Consideration with Video Bidding Solutions: This part assesses the skills of Bidding Specialists in implementing bidding strategies that enhance consideration campaigns. It highlights techniques for optimizing bids to achieve better engagement rates.
Topic 8	Create Video Campaigns for Awareness: This section measures the skills of Video Campaign Managers in designing effective video campaigns aimed at increasing brand awareness. It focuses on strategies for creating impactful campaigns that capture audience attention.
Topic 9	Understand the Importance of Video Creative Effectiveness: This section tests the knowledge of Creative Specialists in recognizing how effective video creatives impact campaign success across all objectives—awareness, consideration, and action—and drive better audience engagement rates.
Topic 10	Get to Know Action Video Ad Formats: This domain evaluates the expertise of Ad Format Specialists in understanding video ad formats optimized for action-oriented campaigns. It explains how these formats support driving conversions effectively.
Topic 11	Optimize Video Action Campaigns: This part evaluates the expertise of Optimization Specialists in improving action-oriented video campaigns over time. It covers techniques for enhancing campaign efficiency and achieving better results through iterative adjustments.
Topic 12	Discover Google's ABCDs of Effective Creative: This domain measures the skills of Creative Strategists in applying Google’s ABCDs framework to create impactful video ads that resonate with audiences and achieve marketing goals effectively across various campaign types.
Topic 13	Get to Know Awareness Video Ad Formats: This section tests the knowledge of Ad Format Specialists in understanding video ad formats suitable for awareness campaigns. It explains how different formats contribute to brand visibility and engagement.
Topic 14	Explore Audience Solutions for Consideration Goals: This domain measures the abilities of Audience Analysts in identifying audience solutions tailored to consideration objectives. It emphasizes targeting strategies that foster deeper engagement with potential customers.
Topic 15	Prioritize Marketing Objectives on YouTube: This domain tests the knowledge of Campaign Strategists in aligning marketing objectives with YouTube’s capabilities. It emphasizes how to prioritize goals such as awareness, consideration, and action when planning campaigns on the platform.

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Google Ads Video Professional Assessment Exam Exam Training Guide Improve Your Efficiency - GetValidTest

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Google Ads Video Professional Assessment Exam Sample Questions (Q33-Q38):

NEW QUESTION # 33
After running a Google Video campaign for awareness with video ads that are 30 seconds long, you want to remarket to your audience with memorable, shorter video ads. What video ad format should you use to achieve this goal?

A. Masthead ads
B. Bumper ads
C. Non-skippable in-stream ads
D. In-feed video ads

Answer: B

Explanation:
D: Bumper ads:Bumper ads are 6-second, non-skippable video ads, ideal for delivering short, memorable messages.
They are perfect for remarketing and reinforcing brand recall after longer awareness campaigns.
Masthead ads are for large-scale awareness, non-skippable in-stream ads are longer, and in-feed video ads are for discovery.

NEW QUESTION # 34
A consumer goods company wants to build awareness and recall for their brand. How can a Google Video campaign help achieve this goal?

A. By surfacing comparisons to potential customers in similar businesses.
B. By reaching potential customers and keeping the brand top of mind.
C. By influencing potential customers in opinion shaping moments.
D. By reaching potential customers in decision making moments.

Answer: B

Explanation:
D: By reaching potential customers and keeping the brand top of mind.
Awareness campaigns aim to increase brand recognition and recall.
Google Video campaigns help reach a broad audience and reinforce brand messaging.
The other options describe other marketing goals.

NEW QUESTION # 35
A marketing manager started a Video action campaign one month ago. Two weeks ago, they added InMarket and Custom Audiences to the campaign. Currently, they've spent 80% of the campaign budget. What action would you recommend next to grow conversion volume?

A. Re-engage with existing customers by adding Custom Audiences.
B. Engage with website visitors by adding the Life Events audience type.
C. Add Demographics Audiences to re-engage with existing customers.
D. Remove audience restrictions with run of network targeting.

Answer: D

Explanation:
B: Remove audience restrictions with run of network targeting.Since the campaign has spent 80% of the budget, it indicates that the current targeting may be too restrictive.
Run of network targeting broadens reach, allowing the campaign to find more potential converters.
The other options are valid ways to refine targeting, but broadening the reach is the correct option to increase delivery.

NEW QUESTION # 36
A fitness studio has created a Video campaign and wants to measure their consideration campaign with the help of a Brand Lift study. At what point should the fitness studio set up the study in order to create optimal control and exposed groups?

A. After the campaign's end date has been met.
B. After two weeks of the campaign first serving impressions.
C. Before the campaign serves any impressions.
D. Once the campaign first begins to start serving impressions.

Answer: C

Explanation:
C: Before the campaign serves any impressions:Brand Lift studies require a control group (users who don't see your ads) and an exposed group (users who do).
Setting up the study before the campaign starts allows Google to properly establish these groups, ensuring accurate measurement.
Starting the study after impressions serve will not produce accurate data.

NEW QUESTION # 37
For the last year, you've run a consideration Video campaign. Now you want to see evidence that your investment was effective based on the number of times users actually clicked on your videos. What consideration measurement metric should you use?

A. Targeted observations
B. Core performance metrics
C. Purchase intent lift
D. Earned views

Answer: B

Explanation:
B: Core performance metrics
Core performance metrics like click-through rate (CTR), view-through rate (VTR), and views are fundamental for assessing consideration.
These metrics show how users are interacting with your videos and indicate their level of engagement.
Purchase intent lift is more of a brand lift metric.

NEW QUESTION # 38
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AUTHORITATIVE GOOGLE-ADS-VIDEO DUMP COLLECTION - PASS GOOGLE-ADS-VIDEO IN ONE TIME - COMPLETE SAMPLE GOOGLE-ADS-VIDEO EXAM

Authoritative Google-Ads-Video Dump Collection - Pass Google-Ads-Video in One Time - Complete Sample Google-Ads-Video Exam